The Titan Story
How the Titan Brand Came to Be
Titan began as an idea from listening to our customers back in 2006.
Our customers came to us asking if we could produce steel products such as chain and shackles. At that time, anodes was the only metal part we were manufacturing and the chain manufacturing market seemed to be either shrinking or consolidating.
Although initially this was not our strong point, we gathered our engineers, production and quality teams to determine what our offering should be and more importantly what our quality should be.
As we would be producing this offshore, where we have a wholly owned operation, we knew there would be push back on imported chain so we made sure that we benchmarked the most popular domestic suppliers as well as any chain and shackle standards.
Our engineering teams developed drawings and specs. They established testing procedures as per our ISO certification and manufacturing, investing in the latest technology to manufacture high quality chain.
In 2009, we successfully launched Titan Chain and shortly afterwards, Titan Shackles. With a product range that covers all key marine applications, we ensured through internal and external (third-party) testing that our quality is as either good or even better than domestic suppliers.
That still holds true to this day as Titan has become a serious contender in the marine chain and shackle market through our commitment to high quality, meeting the highest standards and standing by our products.
After several years of successful chain and shackle sales, our customers approached once again and asked us, “What about cordage?”
We got into cordage for the same reason as chains and shackles. Our customers noted a manufacturing market that seemed to be shrinking or consolidating and there was again a need for more options.
Though at first it was not our strong point as with starting all new brands and products, we dove right in with our support teams to successfully launch a dock and fender line program.
Shortly after that, customers asked yet again, “What about chain/rope combos AKA anchor rode packs?”